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The SeaSmart SeaStrong division supports the development of a SeaStrong export company and facility for screening, transport, holding, handling, husbandry, packing, and shipping. SeaStrong also provides promotion and marketing assistance for the export of SeaStrong products to global markets. SeaStrong works closely with SeaSmart in the creation and maintenance of systems that ensure sustainability, traceability, organism quality and variety, fisher health and interest, and brand viability and stability. SeaStrong, in collaboration with SeaSmart, operates the following divisions and focus activities capable of handling the development of all aspects of their portion of this functionally new trade:

Export and Facility Development (EFD)

The Export and Facility Development component supports the development of a SeaStrong export company and facility for the screening, transport, holding, handling, husbandry, packing..

TRADE Management System

TRADE Management System is a web-based information technology (IT) system that enhances identity reservation and traceability capacity within a country's marine aquarium trade.

Branding and Promotions

SeaStrong promotes the development of a country level SeaSmart/SeaStrong brand. Our SeaSmart/SeaStrong brand is a widely recognized brand of wild harvested marine aquarium life in the industry.

Privatisation, Investment and Equity

SeaStrong facilities are developed as independent but linked entities with ownership structures that support local government, fishers, fisher communities, investment and research.

Privatisation, Investment and Equity

SeaStrong facilities are developed as independent but linked entities with ownership structures that support local government, fishers, fisher communities, investment and research. We seek out international and local investment but limit international ownership to 49%. SeaStrong facility ownership is designed to strengthen local government entities and supporting communities and fishers. This profit sharing mechanism is designed to pay for its own development in that local governments can use its profit share to support the development of their marine aquarium trade.

  • Create local and international investment opportunities for a Country's marine aquarium trade;
  • Develop and promote a series of practical privatisation and investment options;
  • Provide investor screening and investment linking services;
  • Manage development of “investment” through equity stake trusts such as a Fisher Trust; and
  • Ensure that the economic Bottom Line remains the operational bottom line in the development of this new industry in your Country.
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